About Sanctus ONE
Built by an engineer who speaks manufacturing.
Most marketing agencies don't know an RFQ from a PPAP. Sanctus ONE was founded to bring AI visibility to manufacturers by someone who has spent a career on the shop floor and in the boardroom.
Meet the founder
Larry Bacheller
Engineer-turned-strategist · Founder
Larry began his career hands-on as a machine design engineer — developing custom production equipment, leading engineering projects, and turning complex manufacturing needs into working solutions.
He spent his mid-to-late career in plastic industrial applications for the on-highway, agricultural and construction OEM markets — managing key accounts, closing the largest account in one manufacturer's 30+ year history, and helping heavy industry adopt advanced production technologies, from rotational molding to solid-state welding.
Across 34+ years, one lesson held: industrial deals are won on specifications and trust. Today, the first conversation often happens with an AI engine — and most manufacturers aren't in it. Sanctus ONE exists to fix that.
"I speak both engineer and executive. I lead with trust, teach with clarity, and sell by solving."
Background
34+
Years in manufacturing, engineering & industrial sales
OEM
On-highway, agricultural & construction equipment markets
Eng.
Started as a machine design engineer building custom production equipment
Who we serve
Manufacturers, industrial suppliers, and engineering firms — typically $5M–$50M+ in revenue — selling to OEMs and procurement teams who now research suppliers with AI.
How we work
What you can expect
Diagnosis before prescriptions
Every engagement starts with evidence — what the AI engines actually say about you — not with a generic checklist.
We do the work
We don't hand you homework. We implement the fixes: on your site, in your content, in your structure.
Report in plain English
You'll always know what moved, why it moved, and what's next — without wading through jargon.